Case Study
Electronics Manufacturing Services provider needed a multilingual WordPress website with good Finnish-language SEO
- WordPress environment
- Polylang - multilingual website
- SEO - Finnish-language Search Engine Optimization
- Yoast SEO configuration
Timehouse localised Fineltec Oy’s website into Finnish, giving them a multilingual WordPress environment to work with. We also created the Finnish language copy and content for the website and ensured good SEO practices throughout.
Customer & collaboration
Fineltec Oy provides Electronics Manufacturing Services (EMS), comprising of contract manufacturing and assembly services for electronics, electro-mechanics, and wiring harnesses. Head-quartered in Helsinki, Fineltec also has an Estonian office, with manufacturing roots in Oulu, Finland. Founded in 1993, Fineltec is recognised for its service excellence and longevity in its field. Â
How was Timehouse selected as a partner?
Fineltec needed a Finnish language version of their website and selected the Timehouse WordPress team due to their WordPress capabilities and SEO knowledge. Â
Background
Fineltec already had an existing website in WordPress that they were happy with. The initial contact was about how to get the website translated into Finnish alongside the existing English website to create a multilingual experience. As multilingual WordPress experts, the Timehouse team was able to offer a comprehensive solution. Â
Solution
The first step was to migrate a version of the website into a staging environment so that the WordPress team could work on duplicating the site and creating a Finnish-language version using the WordPress plugin Polylang. We wanted to create a multilingual website experience that was straightforward and made the most of the already existing website, ensuring that the user experience remained stable.Â
As well as the technical side of the project, Timehouse provided Fineltec with a technical translation of their website in Finnish. Â
There was also an SEO element to the project that touched upon WordPress SEO and SEO content strategy (in Finnish). Timehouse ensured the correct set-up of the website in terms of SEO, as well as sharing some optimisation and content production best practices for the future. We set up the WordPress SEO plug-in Yoast together and looked at key elements such as metadata, keyword research, competitor analysis, alt text for images etc. The Finnish translation we provided was SEO-informed and optimised. Â
Once we were happy with everything, we managed the migration and the website launch, ensuring that the new pages were properly indexed. Â
The collaboration was all about working together and finding the best solution for this specific situation, as not every WordPress project is ever completely the same. Â
In a nutshell
- WordPress multilingual website
- Polylang multilingual plugin set-up and configuration
- WordPress SEO, including Yoast set-up
Creation of multilingual WordPress website with baked-in SEO in Finnish
Efficient translation of entire website through the usage of Polylang plug-in
Finnish-language technical translation delivered alongside technical project
